Crazy Facts About Mobile Friendly Websites

Melody Jaimon • April 15, 2020

 Have you visited a website on your phone only to find yourself pinching to zoom in and zoom out to view content? Have you checked your businesses website usability on a mobile device, is it a responsive website? The time to check it is now as not only do potential leads dislike this experience, Google also hates it.

the Love My Online Marketing website opened on multiple devices

The amount of reputable non-responsive business websites I have visited lately shocks me. I just don't think businesses are getting the message.

How important is it to have a mobile friendly website?

Since the 21st April 2015, Google ranks mobile friendly websites higher than their desktop counterparts in search results from mobile devices. Google have taken it further, starting July 1, 2019 and introduced mobile-first indexing which is enabled by default for all new websites. What does this mean? Mobile-first indexing means Google predominantly uses the mobile version of the content for indexing and Mobile-first means that the mobile version will be considered the primary version when it comes to how rankings are determined. 

If your website isn’t mobile-friendly, you run the risk of not being found in Google searches!

With nearly 60% of searches now on mobile devices, your rankings on the mobile device is now more important then ever.

There’s no better time than now to make these important changes to your website

Australia remains one of the leading global adopters of the smartphone with 91 percent of Australians now owning one.


Consumer behaviour has shifted as a Smartphone allows the people to get information faster, from wherever they are with an attitude of if not now, forget it.



Consumers wont come back to your website if they cannot find what they are looking for easily.

Not only that if you embrace this algorithm change and seize the opportunity to outrank your competitors as they see their rankings fall for failing to adapt to the changing and rapidly growing mobile environment.

FACTS

Google penalises non-responsive websites which means lower rankings.


  • Traffic to non-responsive websites has a higher “bounce-rate”.
  • Lower rankings means less traffic.
  • Less traffic means fewer prospects to connect with.
  • Fewer prospects means less potential revenue.
  • Less revenue means less potential profit.

Cost for a mobile friendly website

Considering all the above facts, the profits you can make from catering to mobile users are immense.


To really get a responsive design going on an existing website, you need to talk to a web developer and overhaul your code base from scratch. It can be a long process with a number of steps, and you really need a talented developer to do it for you.  There are some types of websites that simply can’t be upgraded to be mobile-friendly and others that are not worth upgrading as they stand because it would take to long.


We have been transferring a huge amount of businesses across to our framework which offers many other features then having a responsive website design.


Hosted by Love My Online Marketing our websites are faster, more secure and look terrific. Being that we are also a Google Marketing company our website CMS builder is well researched and it the only builder that is page speed preferred by Google, speed also affects your bottom line.

What is involved in a Website redesign?

The website redesign means we take your existing website and move it to our platform while providing a complete overhaul in the process. 



This includes 

 ✓ New design concept utilising modern design standards, 

 ✓ Fully responsive technology (desktop, tablet, mobile), 

 ✓ SEO meta tag revamp, favicon/social icons, 

 ✓ 301 redirects to ensure that when the site does swap, people don't hit old pages.

 ✓ SSL security certificate and search engine indexing.

Our Website Hosting

In order to reap the benefits of our platform, websites that are designed by us must also be hosted by us.  At only $390 a year.


This includes

✓ Secure cloud hosting: Hosted by Amazon Web Services (AWS).

✓ Global Content Delivery Network: Global CDN hosts all bandwidth-intensive files like images, PDFs, and other documents.

✓ Dynamic serving: Our servers optimise content served based on the type of device requesting the content. That means, for example, that when a mobile device requests a page, the faster-loading mobile version of the site is loaded rather than the slower-loading desktop version of the same page.

GOOGLE PAGESPEED PREFERRED

✓ We use the only website builder that’s preferred by Google PageSpeed. 

✓ SSL certification included, increasing brand trust

✓ Front-end editing on the go, for a faster flow

✓ Unlimited resources like storage and bandwidth, so no worry of exhaustion

✓ Hosted by the infamous AWS, a trustworthy source

✓ 99.99% uptime, saving you money, time and inconvenience

What to do next?

Get in touch. We are friendly, have amazing reviews and will work online side you as needed.

See How Our Agency Can Drive Massive Amounts of Traffic to Your Website

Website Design - designed for your audience and to be found on Google Searches
SEO - unlock relevant and increased SEO traffic. 

Paid Media - effective paid strategies with a clear ROI.

Get Started

Love My Online Marketing has 10+ Years of working alongside businesses and helping them grow. Discuss your options for online success from website Design and Development through to Google Marketing.

Get in Touch

Do you want more traffic and business leads?

Love My Online Marketing is determined to make a business grow. Our only question is, will it be yours?

Let's Chat
Notebook labeled “Generative Artificial Intelligence” on a desk beside charts and paper clips
By Melody Jaimon • September 18, 2026
Can AI plagiarise content, and does Google penalise it? We separate the real risk from the plagiarism-checker marketing hype.
Person typing on a laptop at a wooden desk, wearing a light blue shirt.
By Melody Jaimon • September 18, 2026
Anthropic's Claude now watermarks AI text. Here's what it actually detects, whether it affects Google rankings, and what ChatGPT does differently.
Woman in a white shirt speaking on a video call, gesturing with a pen at a laptop.
By Melody Jaimon • September 18, 2026
A Chinese domain registration email from "Jerry Liu" landed in our inbox. We traced the phone numbers back over a decade. Here's what we found and how to protect your business.
Person in an orange sweater working on a laptop at a desk in a bright room
By Melody Jaimon • September 18, 2026
Why compliant cosmetic clinics lose search rankings to competitors breaking TGA and AHPRA rules, and how to market safely without losing visibility.
Workspace with desktop monitor showing a web design mockup, notebook, coffee mug, and plants on a wooden desk
September 16, 2026
The strategy is approved, the site is built, the ads are written, and everything is waiting on photos the client cannot supply. How agencies are closing the gap.
Hands typing on a laptop with colorful social media and communication icons floating above the screen
By Melody Jaimon • September 4, 2026
Running social media for multiple clients breaks down without the right systems. Here's how agencies structure approvals, calendars & reporting to stay on top of it.
smartphone apps with notifications
By Melody Jaimon • August 28, 2026
Find out the best times to post on popular social media channels so that you can reach more of your audience. Among those covered are Facebook and Instagram.
Hands holding a tablet with glowing network icons and connected app symbols overlayed
By Melody Jaimon • May 25, 2026
Learn why .com.au domains must be connected to a valid ABN, ACN or business name, what happens if your ABN is cancelled, and how this can affect your website and Google Workspace email.
Person writing on a whiteboard filled with diagrams and notes in a bright office
By Melody Jaimon • May 6, 2026
Hiring a website design agency can impact your Google rankings, enquiries and brand. Learn what to ask before signing a website contract.
Person working on laptop with search page, beside an alarm clock and coffee mug on a desk
By Melody Jaimon • May 6, 2026
A new website does not rank instantly on Google. Learn what affects crawling, indexing and rankings, plus how to improve visibility faster.