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How to Add Google Reviews to Your Website (the Fast Way)
Melody Jaimon • July 29, 2021
According to a survey, over 90 percent of customers read online reviews before making a purchase decision. And of that figure, most of them rely on Google to read reviews. This shows just how important it is to display some of your hard-earned reviews on your site, especially since more and more people are using the Internet than ever before.
So if you have a website but it doesn’t have a tool designed for showcasing your Google reviews on your website, you are missing out on the benefits that it can have for your small or medium-sized business. The benefits are numerous, but the best ones are that it can help to establish trust among your customers, increase the time that each visitor spends on your site, boost SEO performance, and improve your ROI.
The Tool Used for Displaying Google Reviews
In order to manage and display Google reviews on a website, the type of tool that webmasters and web developers often use to make it possible is called a Google reviews widget.
The thing is, there are a lot of Google reviews widgets out there to choose from, but not all of them are equal in terms of features. Some require a little technical know-how to set up, while others are pretty straightforward and can be implemented in a matter of minutes.
In this blog post, we will give you a step-by-step on how to add the latter directly to your website. We know that some of you may not have prior coding experience, so we will teach you how to add a widget that doesn’t require you to have any!
But first, let us tell you a few great things about the widget in this tutorial.
About the Widget
The widget that we will introduce to you is arguably the best of its kind. It is packed with a number of powerful features that maximise the effectiveness of Google reviews on your website.
Some of its best features include the following:
Easy to Install and Manage
Thanks to its handy interactive editor, this widget is so easy to install and manage that you can do it yourself even if you don’t have any coding experience whatsoever. It only takes a minute at most to set it up.
Automatic Updates
If you get fresh reviews on your Google account, the widget’s automatic update feature means that every new review will be published on your website.
Adaptive Header
The widget’s header displays a star rating as well as the total number of customers who recommended your business. When either of these are clicked, the user will be redirected to your Google page.
Flexible Interface
The tool’s interface is fully flexible and gives you a variety of layout and template options for maximum customisability.
Custom Style Options
This widget gives you the ability to customise the colours, fonts and style of your reviews so that it closely matches the overall appearance of your site.
Review Request
This feature allows you to encourage more users to write a review about your business on Google. It works by automatically displaying a call-to-action button while a user is going through your customer reviews and asking them to leave their own review.
Top-Notch Support
While the widget is pretty much straightforward to install and use, they have a friendly and knowledgeable support team that is always ready to provide you with assistance with any concern you may have.
Now that we’re done highlighting its noteworthy features, it’s time to discuss pricing.
Pricing Info
The widget offers four pricing packages ranging from free to $25/month. You will be billed yearly for each paid option, but you are free to cancel at any time. It even comes with a 14-day money back guarantee.
Before we go through the contents of each package, you first need to know about its most important feature: views.
Views are the number of times that a user visits the widget page on your website. For example, let’s say that your Google reviews widget is installed on your homepage. Each time a user visits your homepage and the widget loads, that will count as one view. This means that if the plan you selected allows you a maximum of 5,000 views in a month and you’ve already reached the limit, the widget will stop working. So be sure to take into account your estimated number of viewers before choosing a plan.
Let’s now take a detailed look at what’s inside each package.
FREE
The Free Package enables you to install the widget on only one website, with a maximum of 200 views allowed each month. Support is limited to bug fixes.
BASIC ($5/month)
Ideal for start-ups and new businesses, the Basic Package enables you to install the widget on an unlimited number of websites. It allows you a maximum of 5,000 views each month, with premium support and free installation service available.
PRO ($10/month)
Ideal for growing SMEs, the Pro Package also offers installation on an unlimited number of websites. It allows a maximum of 50,000 views in a month. Perks include premium support and free installation.
ENTERPRISE ($25/month)
Ideal for businesses that get a lot of web traffic, the Enterprise Package enables you to install the widget on as many as websites as you want. It allows a maximum of 5,000,000 views every month. Additional perks include premium support and free installation.
How to Add the Widget to Your Site
1. Click here and enter your email address. Once you’re done, you will be redirected to a webpage where you can sign up for a free account.
2. Customise the widget however your heart desires. Select a template and colour that best matches the style of your site.
3. Get your unique installation code.
4. Paste the code into your website’s HTML to embed the widget. You can paste it on any webpage you want, but ideally it should be on the homepage. Once done pasting the code, you will now see the Google reviews widget live on your website.
Google Review Widget
Final Thoughts
If you have a business website and are looking to maximise your online success, then you should definitely display your customer reviews on it. But for you to maximise this technique more effectively, you should use a powerful Google reviews widget that does it better than most, like the one in this guide.
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